Like many of the Japanese motorcycling greats Suzuki Motor Co. began life from the seeds of a different business venture, and was entirely driven by one man’s passion for speed and engineering.
Michio Suzuki was already the man behind the Suzuki Loom Company in Hamamatsu, Japan. Suzuki constantly updated his own design of weaving machines, which at the time, were very complicated.
With an interest in speed and engine design, Suzuki threw himself into the design of a new car in the late 1930s. By 1940, Suzuki’s prototype cars were up and running with a new breed of four-stroke, liquid-cooled, 800cc four-cylinder engines.
However, Suzuki’s plan for mass production cars was scuppered with the advent of WWII. After the war, with engineering and manufacturing plans severely restricted, Suzuki went back to making his weaving looms. But, a slump in cotton trading in the early 50s halted expansion plans.
After seeing other Japanese firms producing cheap public transport in the shape of two-stroke powered bicycles, Suzuki knew his engineering skills could be put to use and produced his own powered bicycle called Power Free. This bike used a 36cc two-stroke engine but had the unique feature of a double-sprocket gear system to allow the rider to pedal without engine assistance, pedal with assistance, or run with the engine doing all of the work.
The new Japanese government gave Suzuki a financial lift to develop his passion for powered bikes and the Suzuki Motor Corporation was formed. This was followed by strong sales of his products when Suzuki’s new Diamond Free 60cc machine won its first race at the Mount Fuji Hill Climb.
Suzuki went from strength to strength with production of reliable large four-stroke and two-stroke engines. By the early 80s, the Suzuki GS range had become synonymous with power and reliability.
Bennetts has over 85 years experience in motorcycle insurance. By tailoring your needs, we can source the best possible insurance quote for the Suzuki of your choice. Whether this includes added protection of European cover, legal cover costs or manageable payment terms, we will strive to supply the right insurance for you.
Bennetts understands we are all individuals and our motorcycles are one of our most cherished assets. This is why we don’t underline our customers as generic groups – we use the services of eight leading insurance underwriters and a wide-reaching range of insurance schemes and benefits – all tailored to suit you and your bike.
In the same way you bought your Suzuki motorcycle, you will want to look around to find the best Suzuki insurance that’s available, and that’s where we step in – we do the groundwork. So, all you need to do is contact us… and that in itself is easy, too.
Simply complete our online form or call our dedicated customer service team on 0330 018 7990, who are on hand 24/7 to find the best deal for you.
www.suzukicycles.org/ – one man’s collection of all things Suzuki throughout the years. Brochures, specifications, dates and oddball models.
www.suzuki-gb.co.uk – Suzuki GB site with details of all new Suzuki models, accessories, events, racing programme, dealer search and more.
www.suzuki-club.co.uk/ – the Suzuki owners club is one of the oldest motorcycle clubs in Europe. Everything you need to know about Suzuki models, events and people is all here.
www.suzuki-racing.com/ – the bible for global Suzuki racing events, from WSB to motocross.