Dear BSB fans

After over a decade of support, Bennetts will not be continuing as title sponsor of the Bennetts British Superbike Championship in 2026.

Over hundreds of race weekends, we’ve proudly delivered thousands of unforgettable customer experiences. We’ve brought fans closer to the action than ever before, and we’re incredibly proud of the memories we’ve helped create.

The series and the bike industry has come a long way since we first joined the British Superbike Championship back in 2005 – and so have we. Bennetts has grown to become more than just an insurance provider.

We created BikeSocial, a destination that now entertains and informs over four million riders every year.

We launched BikeSocial Membership, giving our customers and members access to some of the most exciting and exclusive benefits in the industry. And we introduced BikeClub, our thriving online motorcycle community.

We will continue to focus on expanding those things to be bigger, broader and even more useful to even more riders, whatever you ride, wherever you ride it. And we will continue to help our customers and members get more from motorcycling.

Alongside this, we’re also making significant advancements in technology to further enhance our award-winning, 5-star insurance products and propositions – trusted by riders for over 95 years.

Our passion for racing remains as strong as ever. Supporting riders, teams, and events has always been part of our DNA. So don’t be surprised if you see us trackside or at an event near you very soon.

Thank you once again to the incredible MSV team, Racesafe marshals, medics, photographers, broadcasters, and race teams who we have worked with over the years. Have a safe and successful season.