Biking Bonus!

World Champion helps local biker win a years free riding with Bennetts

Christmas has come early for Northampton resident, Marc Nelson, who has become one of five lucky recipients of a year’s free motorbike insurance from Bennetts. Marc scooped a year’s free cover, in part thanks to MotoGP star James Toseland, who was visiting the Bennetts call centre as part of the promotion on the day that Marc won.

As the nation struggles in the grip of the credit crunch, Bennetts, the nation’s favourite bike insurance provider, has been saving bikers money throughout April by re-imbursing five motorbike insurance policies daily. As part of the unprecedented giveaway, Marc’s was one of the five policies refunded on 8^th April, meaning he will save a whopping £795.01 on his policy over the next year.

James Toseland, the reigning World Superbike Champion and Bennetts sponsored MotoGP rider, launched the month-long promotion for the insurer, ditching the bike circuit to temporarily man the phones in the Bennetts Coventry contact centre. The biking hero talked to bikers up and down the country who had called for a quote, encouraging as many people as possible to get involved with the promotion.

Marc said “With so many people calling the centre for a quote and wanting to speak with James Toseland, I was delighted to get through as the line was constantly busy. Hearing back from Bennetts to say I’d won a years free insurance for my bike was such a thrill, so I’m really happy to be saving such a huge amount of money over the coming year.”

Bennetts’ Marketing Director, Mark Fells said “We wanted to kick off the biking season by offering our customers something that was really unique – the opportunity to qualify for five free insurance policies* every day throughout April, and the chance to speak to a double World Champion at the launch! This is one of our biggest ever promotions and we were really pleased to have James on board to kick it all off.”

Recent research has revealed that 71% of bikers could save money by insuring with Bennetts**, and the company is introducing yet another promotion in May. Anyone who receives a quote from bennetts.co.uk during the month will be entered into a draw to win a replica of James Toseland’s MotoGP bike – a Yamaha R1 in full Tech 3 colours. Terms and conditions apply. Visit www.bennetts.co.uk/promo for more details.

* Subject to Terms and conditions, this offer is available during April 2008.

**Based on online independent research by Consumer Intelligence during March 2008.